#WomenEntrepreneursToLookOutFor – Meet Jaanvi Lodha, Founder – Oeuvraè


Jaanvi Lodha, a young female entrepreneur strictly abides by the quote “The question isn’t who’s gonna let me”, it’s “who’s gonna stop me?”
A sucker for shopping, she could do that 24/7. Apart from that she’s a foodie, love travelling and meeting new faces. Her dream is to be an international brand and an inspiration for those aspiring little home artists who think they’ll never be able to make it big.

Where/How do you get your best ideas?

My Best ideas come from my very own wardrobe. I always look at every piece of clothing as a project, as to how I can revamp it, add/subtract a couple elements and ofcourse give it a Jaanvi Lodha Touch 

What’s something they don’t teach you in University that you should probably know?

One Thing they don’t teach you is how to come back stronger after a downfall, sure there are millions of books on how to overcome it but you’re never practically taught how to pick yourself up after hitting a tough road. 

First thing you do as soon as you wake up?

I’m not an early riser, I wake at 9 am and have my honey lemon tea and check on my work emails and plan my day accordingly.

What do you hope to see happen in the near future for small businesses in the country?

What I truly hope for OEUVRAÈ and the other small businesses in the near future is that we get as big as openings as the other big brands/companies do and get the equal opportunity to showcase our talent and hard work. 

What was your biggest stroke of luck since the launch of your company (s)?

My biggest stroke of luck since the launch of OEUVRAÈ was that 95% of my clients were people I’ve never heard/met. I consider this lucky because that’s when I knew that OEUVRAÈ was really out there and people do know about it.

If you had one piece of advice to someone just starting out, what would it be?

The only piece of advice would be – Be mentally prepared for the struggles, downfalls and sleepless nights, cause success doesn’t come easy. 

What do you typically read?/ Favourite book?

I have a knack for Rom-Coms.Favourite book- P.S I Love You

Best boss you had and what did you learn from them?

My best boss was my very own struggle trying to figure out which profession is the best fit for me. Fashion was always deeply permeated in all spheres of my life but It took me 5years to realise that. My only lesson out of this was “it’s never too late to follow your heart” and works towards something you’re passionate about.

What question do you ask at interviews?

Never got a chance to, but if I had one, I’d ask “what is that one thing that makes you so passionate about what you do?”

One thing you learned about your self?

I can only give my 100% towards things I am really passionate about or else it’s a No-Show for me. Can’t give it my all when I’m forced to do something I’m not mentally invested in.

How do you keep your team motivated & engaged?

I keep my team motivated by telling them what the other big brands out there are doing and remind them that if we want to be at par with them then we have to be “All-In” or we’re never making it to the Top. 

New Years Resolutions?

Work towards making OEUVRAÈ successful and inspirational enough to be the face of small businesses in our country.

How do you maintain work/life balance?

I make sure I’m done with my work by evening so that I can have enough time to think about how I want to take OEUVRAÈ to the next  level and then catch up with a couple friends as socialising is something I thoroughly enjoy and is an important part of my life. 

A childhood memory that shaped something you do in your business today?

When I was younger, I used to take my mothers dupatta and always turn it into different different Types of tops which today helps me do the same with my materials, as I buy the materials first and then design/style it  in a way I know will do justice to the material. 


Always and Forever “A tea person”

Favourite clothing item?

One can never go wrong with a classic Denim Jacket. I use it as a pullover during the winters and as a cool piece of clothing for the summers, it goes with anything and everything.