Kshitij Mirania, who is now the face of the Mirania Luxury Living, is the second generation entrepreneur and has taken the baton of success, leading it to new heights. Kshitij after completing his graduation from London, has come back to expand his family business and has represented a great deal in uplifting the design aesthetic by adding more value in terms of brand collaborations and creating luxe spaces for the rich.

How do you get your best ideas?

I get my best ideas when I am travelling and exploring new places, meeting new people experiencing new cultures. I also get a lot of my ideas from my interaction with our clients. I think they are the best people to speak to and learn from in any business.

What’s something they don’t teach you in University that you should probably know?

People don’t want to buy the “product/ service”, they want to buy the “brand”. So if you want to sell your craft then you have to shift your mentality from object to service to the brand your building and what you stand. “No” does not mean that you have failed, it means that you know what not to do again the next time. When someone tells you no that does not mean it’s over that means you learn something new now and you know what not to do again and where to move next.

What do you typically read?/ Favourite book?

I am not avid reader. But I love reading autobiographies and documentaries too catch my interest.

Best boss you had and what did you learn from them?

My father has been my only boss and the best boss. Perseverance, being patient and calm during tough situations is something I have learnt from him.

How do you maintain work/life balance?

That’s still an ongoing battle. Hopefully I’ll be successful soon at figuring out a way of having balance between them both.

Tea/Coffee?

Oh, 4/6 cups of black coffee everyday to keep me on the move.

First thing you do as soon as you wake up?

Not quite a morning person. But I usually try getting up on time and hitting the gym before work rather than having to go after.

What do you hope to see happen in the near future for small businesses in the country?

The last year has been really tough for small businesses around the globe and specially in India. However, this problem not withstanding, small businesses do have a bright future ahead. India has millions of small businesses and and I personally think there is immense scope. T I strongly believe if every small business creates one or two jobs more they mean 50-60 million new job is in India alone.